Email Marketing Strategist
& Copywriter for E-commerce Brands
Give me the vision for your brand’s email sequences, and I’ll bring it to life.
Hey, I’m Matt, the email whiz.
Our relationship will be simple:
I’ll write your email sequences, so you can take care of the business side of your e-commerce brand.
But also powerful:
With our collaboration, we can have email sequences flowing to your customers within a week.
Let’s hit send…
As an e-commerce business owner,
it’s easy to give emails the short end:
☑️You’ve got some ideas bouncing around 🏀 for your email sequences, but you haven’t had time to actually write them.
☑️You’re missing out on revenue every month that could be yours 💰 if you could actually think about bigger-picture marketing strategy.
☑️ Not enough of your emails are getting opened. 😭
☑️You have a few half-baked email automations 🥧 , but you’re not taking full advantage of your email subscribers.
☑️Your e-commerce business can’t settle into a steady revenue stream: it’s a bit…wavy from month to month. 🥴
So, what’s the hold-up?
It’s not just you.
Many e-commerce brands struggle to get the amount of sales that would make you finally get to kick it back piña colada style. 🧉
In fact, 80-90% of e-commerce businesses fail within the first year.
But with all the work you’ve poured into this thing…
Your business deserves better.
I know a few email sequences who are just DYING to assist you.
After all, who would Santa be without his elves?
Or Gru without his minions?
The thing is, once you get email sequences rolling…
Email flows become your elves and minions—working on repeat to reach your customer at each point in their journey.
The investment keeps on giving: Pay once for an email sequence, and it’ll keep selling behind the scenes. In fact, emails boast an impressive ROI (return on investment) of $36 for every $1 spent.
Punchy subject lines (from me) will skyrocket your open rate, so you’re not wasting money on unopened emails.
You offer endless resources to connect to your loyal customers. Trust me: They’ll thank you for it when they buy from you again.
Expect less time in the weeds: Sit back and let the email automation flow. In the meantime, you can focus on sales, shipping costs, return policies, and all that other stuff that bogs you down!
Ready to hire some email sequence minions?
Get an email package for your
e-commerce business:
Welcome Email Sequence: $750
You’ve got the email list. You got your loyal customers to sign up. Let’s honor them for that action and make them feel RIGHT AT HOME with a Welcome Sequence! In 5 emails, a welcome email sequence can:
Introduce what you stand for as a brand!
Show social proof of other happy customers.
Naturally lead in to selling your product.
Nothing’s more disappointing than when you sign up for an email list, and you don’t get that first email, warmly welcoming them in to “the fold.” Let’s give your customers the satisfaction of getting to know you as soon as they click “Subsribe.”
Abandoned Cart Email Sequence: $450
Oof! So close. You got ‘em to the finish line, but they didn’t cross the line. What’s your next step as a business owner? Send some love with your abandoned cart sequence. With these 3 emails, you can:
Remind customers of the value-packed benefits your product offers.
Give that extra nudge to click “Purchase.”
Create a sense of urgency with a “cart expiration.”
Trust me: An abandoned cart email sequence is a crucial step to increase revenue. In fact, 63% more sales happen for brands that send 3 abandoned cart emails.
Upsell Email Sequence: $300
Congrats! You just got a sale. But your work’s not finished.
Did you know that trying to new customers costs you 5-10x more than simply upselling to existing customers? In just 2 emails, you can work some upselling magic and:
Add support for how to use the product and just be a helpful, good human being and business owner
Connect their purchase to other great products you have to offer!
Upsell right, and you can go from being a one-hit wonder to a Taylor Swift for your customers.
Holidays are a great time for people to connect, and you can do exactly that with your loyal customers. You can do this in 5-6 emails for:
bigger, more general holidays
small, unique holidays that you can use to promote your product (ie. national beer day!)
Email marketing is responsible for 20% of holiday sales, so getting your holiday sequence out there is a no-brainer!
Holiday Email Sequence: $900
All relationships can go through stale periods. But your job as a business owner is to prevent that as much as possible! These 2 emails will:
Remind customers of ways to interact with the brand/all the good stuff you have going on!
Send out updates about your newer products and sales!
Working with an email copywriter for all of these email sequences can really get your brand mooving a grooving - but the good news is: I also write more than just emails.
Re-engagement Email Sequence: $300
Or use me to write your other copy.
Landing Page: $500
The last stop before getting customers to take an action, a Landing Page is the key for converting potential clients into loyal customers! For e-commerce brands it can:
advertise and sell a new product releases online
get customers to join your email list
encourage customers to upload your app
See what I mean? A Landing Page is the final stop before a potential customer moves into the “just talking” phase and makes it to “a committed relationship” with your business! 🤭
SEO Website Copy: $300 Per Page
The written content on your website makes a difference—not just in how your customers experience your online presence but also in Search Engine Optimization (SEO). SEO is a fancy term for how high your website ranks in Google.
When your website is written in a way that optimizes SEO, your website can:
come up higher in Google searches, so customers searching online find you before the rest of ‘em
get more potential customers to notice your online presence
contain researched keywords, so we know what people are searching for online, and we cater your website to those searches
Your business deserves to be found before all the others. Make that happen by investing in an e-commerce copywriter (like me) to boost that SEO! 🫡
SEO-Optimized Blogs: $300
Most thriving websites have engaging blogs that enhance the content of the site and also of the product you’re selling. With a blog, you can nurture your customers with informative literature on your e-commerce products and industry. Consistent blog posts on your website can:
increase SEO and get more traffic to your site
add more ways for you to remind customers of your drinks and the experience of purchasing your products
builds relationships and connects with your audience on a more personal level
Hiring an e-commerce copywriter to write you a stellar blog can play a huge role in boosting your company’s mojo. 🤌
Product Descriptions: $100
The product descriptions for your e-commerce business deserve some gusto! But let’s be honest, most product descriptions make you wanna snooze.
The best product descriptions:
sell the transformation rather than just the product itself
highlight benefits rather than just the features
paint a picture in the customer’s mind of their dream life with your product!
Partnering with an e-commerce copywriter can help bring your product descriptions to life. 🎉
To get recurring copy from me at a bundled rate:
Ask me about retainers and monthly bundles.
Not seeing a specific service that fits your needs?
Let’s figure it out together.
Let’s collab.
Hey, I’m Matt. Former English teacher here. We all have our area of expertise. You have a way with selling online products—and not to toot my own horn, but I have a way with emails.
Today, I use my email-whiz skills to help business owners like you settle into a steady rhythm of connection with your customers that you don’t even have to think twice about.
That’s the beauty of email marketing.
Let’s work together to increase your ROI through emails and copywriting catered to your unique e-commerce business.
Enough about me…
time to learn more about you.
Why pick me instead of that e-commerce copywriter in your next tab?
- I’m easy to work with: I’m personal, and I’m good at communicating, and I love digging into what makes your business tick. Sometimes, all it takes is the right support to see more opportunities for growth.
- I’m thorough: I’ll always go the extra mile to write in a style that fits your voice and your brand.
- I’ll help you figure out the bigger picture: Together, we can look at your larger goals and set up smaller steps, developing a clear marketing strategy that gets results.
- I’m a Write Your Way to Freedom Certified Copywriter
“Write Your Way to Freedom is a prestigious comprehensive copywriting program. In order to become certified, students must complete the extensive program, take advantage of the support available to them, and build businesses that get their clients results. Certified students have learned effective copywriting techniques and use these techniques in an ethical way. Plus, they have access to continued education and support throughout their copywriting career.”
I’m excited to help you get out of the spam folder.
Let’s get to know each other.
